Our Vision

Promoting environmental responsibility is an integral part of our vision at Pioneer. It’s the driving force behind our desire to make our products as durable and hard-wearing as possible.

We want to encourage our customers to integrate our mealtime and beverage solutions within their daily routines. Rather than relying on products like single-use paper cups – that are rarely recycled properly – you can use our products time and time again instead.

Reducing waste caused by single-use paper holders is becoming increasingly important. Whilst many people believe the majority of paper cups are recycled, this couldn’t actually be further from the truth.

Statistics

According to stats published in The Guardian during 2016, it takes around 100,000 trees to fuel Britain’s annual coffee habit. The damage to the environment caused by the products is then further highlighted by statistics such as these:

  • Only a reported 1 in every 400 paper cups handed out by high street coffee chains are actually recycled.

  • Many recycling plants don’t have the capacity to deal with the plastic lining in coffee cups.

  • The billions of takeaway cups used within the UK each year could take longer than 30 years to break down.

  • Recent calls for a 5p coffee cup tax were rejected, so it’s up to us to encourage people to use our products within their day-to-day lives instead.

Recent calls for a 5p coffee cup tax were rejected, so it’s up to us to encourage people to use our products within their day-to-day lives instead.

When you consider that the UK gets through a reported 10,000 cups of takeout coffee every two minutes, the impact of mass-switching to our reusable solutions could be so positive.

To make a change to your own lifestyle, browse our range of innovative products today. Not only will you be taking a step towards reducing your environmental footprint, you’ll also be able to keep your food and drink at the right temperature for longer.